Sales Update – EFur April Sales in China
Dear Valued Partners,
EFur’s most recent auction held in China on April 21 delivered a strong result, reflecting continued activity in the market. A total of 15,000 skins were offered, and the turnout from buyers was very strong, with active participation from garment manufacturers and traders.
The sale achieved an impressive 93%+ clearance, confirming that demand for ready goods in China remains firm at present. Buyers entered the auction with clear purchasing intentions, supported by ongoing garment production and current downstream demand.
Overall Sales Performance
The April sale demonstrated strong absorption across the offering, supported by real demand from garment manufacturers rather than speculative buying. The high clearance rate, combined with firm pricing, reflects a market where buyers are actively securing skins for immediate production needs.
Colour Performance Analysis
(EFUR Net Price vs March Finland Auction Hammer Price)
A direct comparison between EFur’s Net Price and the March Finland Auction Hammer Price shows that EFur achieved consistent premiums across key colour types .
Black (Male Regular) achieved €77.2 compared to €62, representing a +19.69% premium, highlighting strong competition from buyers.
Pearl Beige (Male Regular) generally traded at €70–74 versus €67–72, representing +2% to
+4% premiums, with selected classical assortments achieving significantly higher levels.
Pearl Beige (Female Regular) recorded stable improvements at €55.4–63.6 compared to €53– 62, translating to +0.6% to +4.3% gains.
Silverblue (Male Regular) showed consistent performance, achieving €59.0 to €89.8 compared to €55–79, delivering +5% to +12% premiums across most assortments.
Silverblue (Female Regular) achieved €36.0 versus €35, representing approximately +2.78%, indicating steady demand.
Silverblue Cross (Male Regular) delivered strong premiums of +13% to +16.8%, reflecting targeted demand for specific assortments.
Market Observations
The April sale reflects that demand in China is currently supported by ongoing garment production and the availability of ready goods. EFur’s ability to offer skins directly into the market allows us to meet immediate demand from manufacturers, which has supported both clearance and pricing.
At the same time, it is important to recognize that current buying is largely driven by production needs rather than confirmed retail sell-through. While demand remains firm at this stage, the market will ultimately depend on how end consumers respond to the new price levels during the upcoming winter season.
Conclusion
The April 21st auction delivered strong results, with high clearance and prices exceeding March Finland levels across most categories. This reflects solid current demand and EFur’s ability to respond effectively to market needs.
However, while the current market remains active, the sustainability of these price levels will depend on retail performance in the coming winter season. EFur will continue to monitor developments closely and adjust its sales strategy in line with real market conditions.
We thank all consignors and buyers for their continued trust and support. Warm regards,
EFur Team
